What is a logo?
A logo is a unique graphic that represents a business or product in any setting. This can include on packaging, on a product, and/or on the Internet. It typically consists of symbols,
A logo is a unique graphic that represents a business or product in any setting, including on packaging, on a physical product, and on the Internet. It typically consists of symbols, shapes, colors, and a typeface.
A company’s logo can be found on its websites, advertising materials, gift cards, and business cards, not to mention on signs and signage like that on storefronts.
What is a brand?
A companies brand comprises your company’s reputation and the unique values. This helps set it apart from others. It’s what comes to mind for the average consumer when they think of your company. It is not your logo, despite the terms “brand” and “logo” often being conflated. Instead, your logo is one piece of the complex puzzle that is your brand.
What is branding? Branding is the process of establishing your brand. Logo design is only one part of this — brand awareness initiatives, online reputation management, and numerous other processes, all of which intend to quickly distinguish your company from others, are part of branding.
What Branding includes?
- Brand definition and positioning.
- Marketing and advertising.
- Customer experience.
- Company culture.
- Products and services.
- Packaging.
Why logos and branding are important?
Logo design and branding go hand in hand.
Honey Bridge Technologies LLC, Review the best logo design and branding for your company using the practices listed below:
- Good logos are instantly recognizable.
- Good logos set you apart from your competitors.
- Good logos make your company an experience, not just a business.
- Good logos do the talking for you.